Thailand Draft Artificial Intelligence Act

ETDA draft released for consultation 9 July 2026: prohibited AI, high-risk AI, AI subject to licensing, and transparency duties for deepfakes, chatbots and generative AI, with a national AI regulator.

JurisdictionThailand
CategoryAI Regulations
StatusProposed
Latest development

Analysis

Thailand’s Draft Artificial Intelligence Act is still a draft under public consultation, so the requirements below should be treated as proposed obligations, not finalized law. The consultation was opened by Thailand’s Electronic Transactions Development Agency (ETDA) in early July 2026 and reportedly ran until 14 August 2026.Thailand draft AI act commentary, Thailand draft AI act update

Key Requirements

Compliance Challenges

Implementation Best Practices

  • Adopt a risk management framework: use established frameworks such as the NIST AI Risk Management Framework and ISO/IEC 42001 to operationalize governance, testing, incident response, and accountability.NIST AI RMF, ISO/IEC 42001 overview
  • Use structured assessment tools: apply algorithmic impact assessments and model cards before launch, and maintain documented testing for bias, safety, and explainability where relevant.NIST AI RMF, OECD AI Principles

Recent Updates

  • Phased implementation: commentary states that some core product-launch measures would take effect immediately upon publication, while risk-control and incident-related provisions would take effect 180 days after publication if the draft proceeds in that form.Thailand draft AI act update

Related Regulations

  • Thailand Electronic Transactions Act: this is the broader legal foundation for digital transactions and ETDA’s regulatory role, and it likely interacts with AI governance where AI services are delivered electronically.ETDA homepage, Thailand regulatory landscape PDF
  • NIST AI Risk Management Framework: not a Thai regulation, but a useful governance framework for mapping risk, trustworthiness, and lifecycle controls to AI obligations.NIST AI RMF, NIST AI RMF playbook

Industry Impact

Sources

  • [Thailand draft AI act commentary](https://www.bakermckenzie.com/en/insight/publications/2026/07/thailand-draft-ai-act

Recent developments

  • — Analysis of Thailand’s Draft Artificial Intelligence Act highlights a risk-based framework centered on a new National AI Committee, with the draft out for public consultation from 9 July through 14 August 2026 and positioned as a cornerstone of Thailand’s emerging tech-governance regime.[11] (source)
  • — Legal briefing identifies seven key implications of the Draft AI Act released for public consultation on 9 July 2026, including prohibited and high‑risk AI categories, strict and joint liability, powers to suspend or block AI systems, and urges stakeholders to submit comments before the 14 August 2026 deadline.[1] (source)
  • — News report describes the Digital Economy Minister’s push to finalize the landmark AI Act during the current fiscal year, noting concerns from some business and investment stakeholders about potential adverse impacts while the government frames the law as vital for responsible AI growth.[8] (source)
  • — Law firm commentary explains that Thailand’s proposed AI law adopts a risk‑based regulatory framework inspired by the EU AI Act, with the draft open for public consultation until 14 August 2026 and expected to rely heavily on delegated legislation and sectoral regulators.[4][9] (source)
  • — Business‑focused analysis outlines what organizations should prepare for under the Draft AI Act released 2 July 2026, emphasizing obligations for AI deployers (not only developers), risk‑management systems, log‑retention, reporting of unforeseen risks, and potential administrative fines of THB 1–5 million, while stressing the text is still only a draft.[5] (source)
  • — Detailed client alert notes that on 9 July 2026 ETDA issued the Draft AI Act for public consultation, categorizing AI into prohibited, high‑risk, licensing, and transparency‑obligated systems (including deepfakes, chatbots, and generative AI), with strong enforcement tools and significant compliance impacts for AI providers and deployers.[1] (source)
  • — Practitioner update reports that Thailand began consulting on an updated Draft AI Act on 2 July 2026, summarizing key features such as a tiered risk‑based system, extraterritorial reach, transparency requirements for AI‑generated content, potential data‑localization for important AI services, and a strict liability regime for AI‑related damages, noting the law is not yet in force.[6] (source)
  • — Policy and regulatory briefing describes the July 2, 2026 draft AI Act as combining EU‑style risk tiers with no‑fault strict liability, mandatory local representatives for foreign providers, AI‑content labeling, and significant fines, and clarifies that the text is under public hearing for roughly 30 days and has not yet reached Cabinet or Parliament.[3] (source)
  • — Specialist regulatory news analysis explains that Thailand’s first draft AI bill blends an EU‑inspired, risk‑based framework with Thai regulatory practice, combining strict civil liability, regulatory sandboxes, standards and certification, and broad powers for sector‑specific regulators, while leaving many detailed obligations to future royal decrees and guidance.[9][10] (source)
  • — Client alert announces that ETDA released a new version of the Draft Artificial Intelligence Act on 2 July 2026 for about a 30‑day public hearing, highlighting extraterritorial scope, tiered risk classification, strict liability for AI‑related damage, transparency requirements for AI‑generated content, and phased implementation timelines affecting global AI developers and deployers.[2] (source)

Related regulations

Put it into practice

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